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Good Things a Crowdfunder and Back Her Business Case Study

Lucy from Good Things with some sustainable toys

Following our successful Back Her Business campaign with NatWest and Crowdfunder we're delighted Back Her Business has shared our story with the nation!

Read the full story from Back Her Business: GOOD THINGS - Gifts that make a difference

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Good Things is an award-winning online shop that seeks out ethical and planet-friendly gifts, toys and games. We share these products and their inspiring stories of social and environmental impact in our online store. Our mission is to make it easy for people to find feel good gifts, and reduce plastic waste.

Good Things was founded in July 2019 by female entrepreneur, Lucy Willoughby. After spending time in Nepal and Tanzania, working with entrepreneurs setting up small businesses, Lucy was inspired to let the world know about the ethical and sustainable products she found and the projects they support. Find out more.

Since launching in July 2019, Good Things has been featured on on BBC One's Sunday Morning Live, won the SJL Foundations's Start-Up of the Year Contest, and the Fast Track to Growth Award. Lucy is a finalist for the Entrepreneur for Good Award at the 2020 Great British Entrepreneur Awards for the South West region.